Amazon’s amazing service!

We in Australia have given up on good service. It’s something that existed in the dim past when department stores were competitive and efficient.  I remember when a store such as David Jones ( an Australian icon) which has been around for years used to phone me the day after I made a purchase to see if I was happy with the service.

That sort of  thing no longer occurs. Nowadays,  we are grateful if a salesperson turns up and asks if we need any help.

So it really bowled me over when I had a problem downloading a book onto my kindle and filled in a request for help. The response was immediate. No sooner had I asked for help that the question was posed  “Do you want us to phone you now or in five minutes?”  I replied  now and now it was.  Someone from Amazon phoned me straightaway and explained that I need to REFRESH my kindle from time to time. She proceeded to go through the refresh process with me and fixed the problem.

The lady on the phone even sent me an email with instructions on how to refresh my kindle in the future.

That’s what I call service, amazing service,  and all credit must be given to Jeff Bezos for making Amazon super efficient.

 

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So many babies fleeing Syria. How come?

During World War II there were very few babies born in the war zone.  In fact, the war  population demographic is extremely small compared with the baby boom that followed.

The reason for this lower number of babies born is is obvious. First of all,  the potential fathers were away at war. The second reason is that nobody wanted to bring a child into the world during such a horrific time even when a man was around.

The third reason is that many women were starving either in the concentration camps or outside in desperate situations. The lack of food and stress made women infertile.

Which is why I wonder about the large number of babies born during the past four years in Syria. These are the babies who are being brought to Europe or drowning at sea.

If the Syrians in the Middle East are at war,  how come so many babies are born without regard as to how they will be cared for or kept safe during the war?

One Syrian man lamented the drowning of his wife and seven children on the way to Greece.  Several of his children would have been born during the current conflict in Syria. We saw this on TV the other day and it amazed me how this could occur.  Even if the Syrians spent time in refugee camps,  surely this was not the ideal place to bring babies into an uncertain future.

 

The appeal of the Jeep Renegade TV advertisement in Australia

I have always been fascinated by advertising and marketing because it reflects society.  By trying to capture our attention advertising informs us about ourselves in the hope that it will appeal to our wallet.

Advertising is a gamble even if it’s well researched beforehand.  It’s no secret that I like the Specsavers ad when the hunky myopic guy rescues a seal believing it to be a young child. The ad is amusing, pleasant to watch and sends the right message.  “Go to Specsavers if you’re having a problem with your sight.”  Simple, amusing and effective.

On the contrary,  the Ford ad with that prissy little bitchy lady in the blue dress has a counterproductive effect and I have not been an admirer of that ad.

I do like the Jeep Renegade commercial, however, because of its catchy music and great masculine visuals.  I’ve even found the ad on You Tube and am enjoying listening to the band, the X  Ambassadors who perform in the ad.  It’s message is simple.   The Jeep Renegade is Now.  It is  adventurous, sexy,  and promises real excitement.  Music and product go well together and make their point.

Contrast that with that stupid Ford commercial whose message is lost by poor casting and visuals and you’ll understand why some ads work while others fail.

Shark Attacks- Don’t blame the sharks.

Every couple of weeks or so someone in Australian waters gets attacked by a shark. In fact, Australia is getting the reputation for being the shark attack epicentre of our planet.

It’s always a shock and everyone becomes outraged about the attack.  Why is this happening? What shall we do about it?  Should we build a net around Australia to stop the shark attacks?

The answer is simple really. Sharks will attack us only if we are wet. They will attack us if we invade their domain and they may also attack us if they are peckish.

They will not come into your home while you are watching TV or having dinner or having a bath or whatever.

So it’s up to you to decide whether it’s worth the risk to play in the shark’s milieu. If you choose to do so don’t complain cause you’re the one doing the home invasion.

Sharks are only doing what they are programmed to do,  that is  swim,  search for food , attack,  eat and reproduce.  In a way,  we are programmed to do the same thing as the sharks  but we should stick to our own territory when we do so.

The Dressmaker–what in the world?

I have a suggestion for Peter Dutton, who is the Immigration and Border Protection Minster of Australia.  Whenever a boat carrying  “asylum seekers” is caught trying to reach our shores,  he should screen for them  “The Dressmaker”.

I guarantee that the boat people would beg the smugglers to turn the boat around and escape as far as possible from the image of Australia depicted in this film.

The setting for this Aussie production is the town of Dungatar which is made up of an extremely phony collection of sheds and outhouses.  Its inhabitants look like escapees from a Bruegel painting,  a bunch of weird caricatures.  There aren’t many of them in the town of Dungapoo but we have the village idiot, the cross-dressing policeman,  the demented mother of the dressmaker who is a hoarder,  the sex-starved fatty, the mean rich man who bosses everyone around,  all overacted by usually reputable Aussie actors.

Apparently,  the producers needed a celebrity for the title role of Tilly Dunnage who  has arrived to wreak havoc on the town that done her wrong by accusing her of murder.  So they chose Kate Winslet.  Alas, poor Kate. If only she had found a box of matches sooner and put us out of our misery long before the two hours of  “The Dressmaker.”

Francis Bacon said that  “revenge is a kind of wild justice” and boy does Tilly go wild. She outsews the opposition, cleans up her mother’s messy home,  cures her mother’s madness,  slims down The Biggest Loser by making her a new dress, finds out that the nasty man who drugs his wife and then has sex with her while she is knocked out, is actually Tilly’s father. Enough already.

In my defence, we were given these cinema tickets for free, but we overpaid!   We stayed until the apocalyptic end because I could not believe that this film which other people said I should go see was not going to improve.  Not even the town hunk who plays football can save this film.

Wouldn’t you think I would have learned my lesson by now?

 

 

The Australian Muslim Community speaks at last about the terrorist attacks in Paris

Apparently, the Grand Mufti of Australia has spoken. We don’t know what he said because he doesn’t speak English.

Hard to believe, but I read that he’s been in Australia some 18,  yes 18 years, and great scholar that he is couldn’t be bothered learning English. He has been the Grand Mufti since 2011 and has seen no reason to learn English yet, it seems.

What made me laugh today, however,  is that on Al Jazeera TV there was a breaking news documentary called

“The Day Israel attacked America.”  Hmm, I thought. I wonder what that’s about?

Well, it’s about the day,  50 years ago,  yep 50 years ago during the Six Day War when the Israelis accidentally hit an American vessel while Israel was defending itself against attacks by Five Arab nations.

All I could conclude from that Al Jazeera ploy is that the Muslims must be in a lot of trouble to dig up that old story in order to distract their viewers from what’s really happening in Paris right now.