How Woolworths Australia is beating Coles

On October 17th 2015 I complained on my blog site that Woolworths is second to Coles in service, especially in the Deli section.

That is why I used to prefer shopping at Coles rather than in Woolworths

Now I’m happy to write that Woolworths has made a concerted effort to increase its sales by improving service and lowering its prices.

Some of its supermarkets have been renovated and I have to say it’s  a pleasure to  shop in our local store now. In spite of this supermarket not being larger  the aisles are wider, the products are extremely well displayed and the choice of products is extensive. I enjoy the selection of imports from Europe which give the supermarket a cosmopolitan feel.

Frankly, the store has become more classy and compares well with those specialist food stores where one can buy something a bit more interesting.

Surprisingly for such an upmarket store the prices are often cheaper than those in Coles, so good on Woolies for being more competitive and often on a par with Aldi’s prices.

Woolworths is now my favourite supermarket.

 

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