A while back I wrote about the Aussie firm which sells phony diamonds. it’s called “Secrets Shhh” and it makes no pretence that it sells stuff that looks like diamonds. You can buy a four carat “diamond” for less than $500. A great deal if you want to impress other people with your bling collection.

Well, I did cause a bit of a stir because people don’t like being told the truth. I suspect some of the comments came from franchisees of that business but others came from people who don’t like the diamond trade.

I was called a snob because I prefer real diamonds to fake ones. I only have one question:- If someone offered you a four carat simulated diamond or a four carat real diamond, which one would you choose?